Chris thinks for a couple of moments before responding. “Interesting. I would normally call those types of fixes a patch or a minor release. But you’re right—those are deployments, too. It would be great if we could roll out fixes more quickly, but come on, ten deploys a day?” Thinking about what Erik said, I add, “How about enabling Marketing to make their own changes to content or business rules or enabling faster experimentation and a/b split testing, to see what offers work best?”
