The Power of Habit, journalist Charles Duhigg defines a habit as “a choice that we deliberately make at some point, and then stop thinking about, but continue doing, often every day”. As he describes it, every habit is a loop made up of three parts: 1. A cue (also called a trigger): a situation or an emotion that “tells your brain to go into autopilot mode and let a behaviour unfold”. 2. A response: the automatic behaviour (that is, the habit). 3. A reward: “something that your brain likes that helps it remember ‘the habit loop’ in the future”. For example: you’re feeling bored one day and see
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