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February 28 - March 3, 2023
it’s not even about the content. It’s just about seeing a new thing. You get addicted to that feeling.
But phones and most apps are deliberately designed without “stopping cues” to alert us when we’ve had enough—which is why it’s so easy to accidentally binge. On a certain level, we know that what we’re doing is making us feel gross. But instead of stopping, our brains decide the solution is to seek out more dopamine. We check our phones again. And again. And again.
Never before in history have the decisions of a handful of designers (mostly men, white, living in SF, aged 25–35) working at 3 companies had so much impact on how millions of people around the world spend their attention. —Tristan Harris, ex–Google employee and design ethicist
Human beings have always suffered from FOMO. But we were protected from developing a full-blown infection by the fact that, until smartphones, there was no easy way to find out about all the things we were missing out on.
It’s because we are not actually the customers, and the social media platform itself is not the product. Instead, the customers are advertisers. And the product being sold is our attention.
This is a really big deal, because our attention is the most valuable thing we have. We experience only what we pay attention to. We remember only what we pay attention to. When we decide what to pay attention to in the moment, we are making a broader decision about how we want to spend our lives.
The more this happens, the more we risk creating a society in which we no longer have a shared definition of the “truth.”
if you wanted to invent a device that could rewire our minds, if you wanted to create a society of people who were perpetually distracted, isolated, and overtired, if you wanted to weaken our memories and damage our capacity for focus and deep thought, if you wanted to reduce empathy, encourage self-absorption, and redraw the lines of social etiquette, you’d likely end up with a smartphone.
if you don’t have an experience to begin with, then it goes without saying that you’re not going to remember it later.
The more you practice being mindful, the more it becomes obvious that your brain has a mind of its own. (I like to think of my mind as a good friend who also happens to be totally crazy.)