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Conrad Lipsitz
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Measure What Matters: How Google, Bono, and the Gates Foundation Rock the World with OKRs, by John Doerr

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Our true currency wasn’t views or clicks—it was watch time. The logic was undeniable. YouTube needed a new core metric.
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Measure What Matters: How Google, Bono, and the Gates Foundation Rock the World with OKRs
Measure What Matters: How Google, Bono, and the Gates Foundation Rock the World with OKRs
by John Doerr
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