Stacy Brunner

35%
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Altogether, we averaged 62.5 percent (or a raw score of 0.625) on our KRs for this objective, a respectable grade. The Intel board judged it below expectations but not too far below, because they knew how aggressively management set our goals. As a rule, we’d enter a quarter knowing we wouldn’t achieve all of them. If a department so much as approached 100 percent, it was presumed to be setting its sights too low—and there would be hell to pay.
Stacy Brunner
Our goals are for ourselves,so if we set ambitious goals and get only 60%, -we get to tell the story of what we achieved for ourselves, too. We have been doing this internally at the WSP.
Measure What Matters: How Google, Bono, and the Gates Foundation Rock the World with OKRs
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