“Can I say something? Can I stop you right there? So I need to hire somebody from your firm to sit down with each of my employees for two hours to fill out this form”—it was online, but it was essentially a form—“and with the roll-up of all these goals, it’s going to spit out an algorithm and it’s going to give me what?” He said, “Well, HR will finally have data.” So I asked him, “What will they do with this data?” And he answered, “Well, they’ll finally have it!” Can I just say, What??! Why should anyone spend so much time and money just to create data?
