Work Less, Make More: The counter-intuitive approach to building a profitable business, and a life you actually love

by James Schramko

When you make a to-do list, you’re treating all your business tasks equally.

With regular to-do lists we tend to gravitate towards the easiest tasks. We want that little dopamine hit of crossing them off. But the easiest tasks are seldom the most rewarding for our business.) Beware of the unweighted to-do list. Here’s what you should do instead. I mentioned Eisenhower’s Urgent/Important Matrix in Chapter 2.

Start by sketching the matrix up on a large sheet of paper or a whiteboard. Next, write each task on your current to-do list on a separate Post-it note. Now stick each Post-it note (task) in the most appropriate quadrant on your sheet of paper or whiteboard.

Set up your workflow and environment so you can only work on one thing at a time. And then reward yourself as you move along the track.