Denton would explain in an interview with Playboy that this kind of radical honesty was partly a defense strategy: “The easy way to insulate yourself against snark is to preemptively snark. Snark before anybody else does. That’s a kind of classic defensive humor. Make fun of yourself before somebody else does and lower everybody’s expectations. . . . I lower everyone’s commercial expectations. ‘Oh, nothing to see here. There’s no business here.
