in 2006, when iGen’s oldest were turning eleven, Facebook changed its membership requirement. No longer did you have to prove enrollment in a college; now any thirteen-year-old—or any younger child willing to claim to be thirteen—could join. But Facebook and other social media platforms didn’t really draw many middle school students until after the iPhone was introduced (in 2007) and was widely adopted over the next few years. It’s best, then, to think about the entire period from 2007 to roughly 2012 as a brief span in which the social life of the average American teen changed substantially.
