Radish, he said, is modeled after such platforms as Wattpad, the Toronto-based online reading and writing community for young consumers who read on smartphones, as well as companies like China’s Shanda Literature (2.5 million active writers and 120 million users) or Kakaopage, a Korean serial fiction platform. These sites, he said, offer original short serialized genre fiction written expressly for smartphones. (Lee also notes he has met and conferred with the founders of these platforms.)
