Boss: The initial plan is for 6 months. That’s enough time to begin evaluating results, and we can decide to expand it, keep it, or kill it. You: Sounds good. And what is the metric for success? What amount of return would tell us it’s going well? Boss: Hmm. An increase in sales by 5% would be good. You: OK, shooting for 5% sales increase. What about the added cost of
