Chiara Cokieng

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Discrete experiments give you more attempts by turning the fundamental attribution error to your advantage: containing failure to a particular experiment, while taking general credit for successes. Experiments do this by increasing the number of ways to win, while reducing the number of ways to lose. Experiments cannot fail — they can only produce results. At worst, the null hypothesis is confirmed, helping you narrow down the solution space. Either way, you learn something, making your next try more likely to succeed. By treating changes as situational and temporary, and holding your ...more
Design Your Work: Praxis Volume 1
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