Years later an advertising man named Barry Klein came by the headquarters to work out some proposals. Klein, in the style of his profession and the times, wore his hair long. Everyone waited for Kroc to explode, but he merely swallowed his anger and muttered to a colleague, “That SOB better be good.” Executives in the main office were to leave their desks clean at the end of the day. Every day, the windows at all McDonald’s had to be cleaned, the parking lot had to be hosed down, and the garbage cans scrubbed. Mopping of the floors inside was a continuous process.
