In a young company, you might produce little more than a few PowerPoint slides describing a product vision that articulates the core customer’s needs to be addressed, the broad elements of the proposed solution, how the product will evolve over time (also known as the product roadmap), and a few major themes for each product release. In a more mature company, you might need more upfront documentation so you can evaluate ideas across multiple functions. You might produce a detailed description of the customer’s requirements, or market requirements document (MRD). In an MRD, the PM will also
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