It’s also tempting to run with a herd. Even on the most important issues of the day, we often adopt the views of our friends, families, and colleagues. (You’ll read more on this in Chapter 6.) On some level, this makes sense: it is easier to fall in line with what your family and friends think than to find new family and friends! But running with the herd means we are quick to embrace the status quo, slow to change our minds, and happy to delegate our thinking.
