Tools of Titans: The Tactics, Routines, and Habits of Billionaires, Icons, and World-Class Performers

by Timothy Ferriss

‘We can do something else. If it’s not ready, we’re not going to send it out, and just hope they don’t notice that it’s not that good. We’ll fix it. We’ll do something else, but don’t try to slip by something that you know is below the standard.’