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A true fan is defined as “a fan who will buy anything you produce.” These diehard fans will drive 200 miles to see you sing; they will buy the hardback and paperback and audio versions of your book; they will purchase your next figurine, sight unseen; they will pay for the “best-of” DVD version of your free YouTube channel; they will come to your chef’s table once a month; they will buy the superdeluxe reissued hi-res box set of your stuff even though they have the low-res version. They have a Google Alert set for your name; they bookmark the eBay page where your out-of-print editions show up; ...more
Tools of Titans: The Tactics, Routines, and Habits of Billionaires, Icons, and World-Class Performers
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