“We call our test ‘What do the nerds do on nights and weekends?’ Their day job is Oracle, Salesforce.com, Adobe or Apple or Intel or one of these companies, or an insurance company, bank [or they’re a student]. Whatever. That’s fine. They go do whatever they need to do to make a living. The question is: What’s the hobby? What’s the thing at night or on the weekend? Then things get really interesting.”