Want to know the reason why moral philosophy almost never makes a difference, why most academic moral philosophers remain rather useless? After all, we are obliged to ask: Why don’t they manage talking people into being vegans, selling their cars and giving away more of their money to charity, and being more selfless generally? Or even getting us to do what makes us happy either way, according to happiness research (give away your stuff, exercise, do mindfulness, eat healthy, walk in nature, don’t stress, have more sex and care about others)?