Apparently the Danish public was ready for a “party about nothing”. Instead of being based on a readymade political program, the party was formed around a set of principles and values for how to conduct good political discourse and dialogue. The party also has political content, of course, a program with things they want to change, but this was subsequently crowd sourced by its members after the party got founded. Most central to the party’s founding and organization is still the how, rather than the what.