When you live your story, you don’t have to pretend you’re someone you’re not. You can just be yourself. It’s been said that there’s nothing more dangerous than someone who has nothing to lose—and it’s true in business too. When you are living your story, it means your actions and your mission are the same, which eliminates any room for shame or disappointment, the two emotions that underlie our greatest fears. That’s when you have nothing to lose.
