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Since Hitler first came to power, he had monitored the effect of National Socialism on his business colleagues with increasing pessimism. He noted how his boss, once a cultivated man with many Jewish friends, had transformed himself into a dedicated Nazi. He warned Tétaz that it would no longer be good enough for the Swiss just to keep his head down. From now on everyone must be seen actively supporting the Führer. By 1938 half the management and a quarter of the firm’s workforce had joined the Party.
Travellers in the Third Reich: The Rise of Fascism Through the Eyes of Everyday People
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