Chris Kincaid

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Or in language the rest of us understand, when we say “I can’t,” we give ourselves a way out. “I could, sure, but this time I’m choosing not to. You know, because I can’t. Wait. Hmm. I probably shouldn’t, but you know, maybe just this one time . . .” Which of the following sound more powerful and affirmational? “I can’t skip my workout today” or “I don’t miss workouts”? “I can’t give you a discount” or “We don’t discount our products”? “I can’t make time for that, so sorry” or “I don’t have a single open slot in my calendar”? “I can’t” sounds tissue-paper thin because it’s a decision based on ...more
The Motivation Myth: How High Achievers Really Set Themselves Up to Win
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