Joseph

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Recent years have seen a boom in products such as “adult coloring books” that invite full-grown humans to color with crayons like elementary schoolers, touting the activity as “relaxing.” A 2016 article in Adweek noted that brands are tapping “into millennials’ anxiety about growing up.” When I interviewed Josie, a 17-year-old high school senior in the midst of applying to college, I asked her what her favorite movies were. Her answer? Tangled and Frozen—both children’s movies by Disney.
iGen: Why Today's Super-Connected Kids Are Growing Up Less Rebellious, More Tolerant, Less Happy--and Completely Unprepared for Adulthood--and What That Means for the Rest of Us
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