“Our stock price is stuck at the low end of the range because we can’t get the markets to give us credit for future growth. Even if we have a good year, or an individual breakthrough product, it’s hard to convince analysts that it was anything more than a fluke. They think our innovation story is—frankly—bullshit. What Intuit has done has not just changed their growth trajectory but proved to the markets that this growth is driven by a comprehensible process. That means that, over time, they’ve been able to convince the markets that their growth is no fluke.”

