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comparably few programs for lower-level employees. And we rarely treat those employees as internal founders. For more established companies, there are armies of outside consultants ready at a moment’s notice to enact every conceivable kind of training program. But there is no way for a large enough number of outside consultants to become familiar enough with the company to make the kind of impact we need in Phase Two.
The Startup Way: How Entrepreneurial Management Transforms Culture and Drives Growth
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