Rob Galbraith’s Kindle Notes & Highlights

The Four: The Hidden DNA of Amazon, Apple, Facebook, and Google, by Scott Galloway

Marketing to moderates is like fracking for gas. You only do it if the easier alternatives aren’t available.

See Rob Galbraith’s 12 notes & 1113 highlights

The Four: The Hidden DNA of Amazon, Apple, Facebook, and Google

The Four: The Hidden DNA of Amazon, Apple, Facebook, and Google

by Scott Galloway

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