Go Where Your Skill Is Valued Within your organization, figure out what the company is good at—its core functions—and if you want to excel there, have a bias toward one of those categories. Google is all about engineers: the salesmen don’t do as well (though it’s still a great place to work). Consumer packaged goods companies are brand managers: engineers rarely make it to the C-suite. If you’re in the discipline that drives the company, what it excels at, you will be working with the best people on the most challenging projects, and are more likely to be noticed by senior management. This
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