Pimp Your Career Okay, so you’re emotionally mature, curious, and have grit, but you’re not the only one. How do you separate yourself from all the other bright young things? First, you need to push the limits of your comfort zone by consistently pimping your attributes. First question: What’s your medium? For beer, it’s TV; for luxury brands, it’s print. What environment is ideal to express “you”? There’s Instagram, YouTube, Twitter, firm sports teams, speeches, books (we’ll see), YPO, alcohol (yes, it’s a medium if you’re good at it—fun/charming), or food. You need a medium to spread your
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