The key to creating psychological safety, as Pentland and Edmondson emphasize, is to recognize how deeply obsessed our unconscious brains are with it. A mere hint of belonging is not enough; one or two signals are not enough. We are built to require lots of signaling, over and over. This is why a sense of belonging is easy to destroy and hard to build. The dynamic evokes the words of Texas politician Sam Rayburn: “Any jackass can kick down a barn, but it takes a good carpenter to build one.”

