Expert Secrets: The Underground Playbook for Creating a Mass Movement of People Who Will Pay for Your Advice

by Russell Brunson

So which factors elevate status? Well, it’s different for everyone, but here are a few that are pretty universal. • Appearance of intelligence (anything that makes them look smarter) • Appearance of wealth, power, or happiness • Physical appearance (weight loss, makeup, supplements, etc.) • Style (think Mac vs. PC)