UNSCRIPTED: Life, Liberty, and the Pursuit of Entrepreneurship

by M.J. DeMarco

they will choose you over the big bully on the block.

the “About Us” page (or in my case, the author page) is one of the most visited pages on ALL websites.

Another humanization strategy is to engage your audience on social media.

You have seconds to appeal to self-interest, and it all happens with your headline. Make it large, bold, short, but long enough to convey the core benefit.

Making money is hard; keeping it is harder.

With comparative immunity, you’re free from comparison propaganda.

money makes money while time passes.

5 percent interest on $10 million is a whopping $46,000 per MONTH for life

Retirement can mean anything, but at its fundamental roots, it means that working by force is replaced with working by choice.

A buck saved today is one you won’t need to earn tomorrow.

Don’t be one of the millions of adults who still live like children.

Belief, meaning-and-purpose, a Fastlane productocracy, execution, and discipline.