Ilmari Saari

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Again, like the spirited smiling, pay attention to how you feel the moment you accomplish the value challenge. You should feel good, maybe even a rush of excitement. This same feeling happens in entrepreneurship once your feedback loop transforms into a value loop. I call the experience “entrepreneurial heroine.” And once you feel it, there’s no going back.
UNSCRIPTED: Life, Liberty, and the Pursuit of Entrepreneurship
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