You see, the process-principle also holds that if you’re not going to sacrifice to get into the game, you’re going to need to sacrifice to win the game. If there’s a book inside you, by all means, write it. If you want to sit at home and day-trade the stock market, go ahead and do it. However, expect the expected: Any venture crowded with opportunists and easified entrepreneurs will require executional excellence for victory. And that means, prepare to do what others will not.