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People who love strategy love Go. Confucius advised that “gentlemen should not waste their time on trivial games—they should study Go.”
In all companies and industries, machine, platform, and crowd have counterparts. For machine intelligence, the counterpart is the human mind.
The counterparts of platforms are products—in other words, goods and services.
We’re not going to tell you that minds, products, and the core are obsolete, or headed that way. Such a claim would be absurd. As we’ll show repeatedly, human abilities, excellent goods and services, and strong organizational capabilities remain essential to business success.
need to rethink the balance between minds and machines, between products and platforms, and between the core and the crowd. The second
The successful companies of the second machine age will be those that bring together minds and machines, products and platforms, and the core and crowd very differently than most do today.
