it’s always worth remembering: at the heart of this cycle is that very powerful force—the human longing for community and connection, which simply refuses to die. And that means there is still hope: if we rebuild our communities and begin to derive more meaning and a sense of the good life from them, many of us are going to be less susceptible to the siren song of mindless consumerism (and while we’re at it, we might even spend less time producing and editing our personal brands on social media).

