Peter Keller

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Confirmation Bias This is the human tendency to see all evidence as supporting your beliefs, even if the evidence is nothing more than coincidence. This is another common phenomenon that we believe happens only to other people.
Peter Keller
Another key point here. We as humans are subject to cognitive dissonance and confirmation bias. But we don’t recognize it or discount it when it affects us and instead we only think it affects other people, typically the enemy
Win Bigly: Persuasion in a World Where Facts Don't Matter
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