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You can’t think up an idea. Instead, an idea flies into your brain—unbidden, careening, and wild, like a bird out of the ether. And though there is a measure of chance, luck, and grace involved, for the most part ideas don’t rise from actual ether; instead, they spring from the metaphoric opposite—from the rich soil that has been prepared, with and without our knowledge, by the whole of our lives: what we do, what we know, what we see, what we dream, what we fear, what we love.