The purpose of IFTTT and Zapier is to create automated rules between two pieces of technology that you frequently use. (IFTTT calls them recipes and Zapier calls them Zaps.) One of the cooler ones I found is certain coffee makers will start brewing when your FitBit registers that you’re awake. What you want to do here is automate all those small tasks that you do daily, which will free up your time to focus on the important things.