YURI YUSIMI: “This no-cancellation clause is never going to work. We could never enter into a contract that isn’t cancellable.” YOU: “I understand your reticence on that clause. It probably feels as though that shifts all the risk onto you. After all, what if we totally screw up along the way?” YURI YUSIMI: “That’s right.” YOU: “Well, that’s why we guarantee our work. If anything goes wrong, we’ll take care of it, no matter what it takes or what it costs. But let’s say you decide to shift strategy along the way and the project’s no longer relevant. That’s actually a risk to us, right?” YURI
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