The Nuremberg Humanist and printer Christopher Scheurl was impressed with what he read and thought that the theses should be reprinted, and without the fussy legality of needing to obtain copyright permissions, he simply printed them himself, right there in his own town of Nuremberg, instantly ensuring that they would have a dramatically wider reading. In this way, the horse snuck out of the barn, because once the theses were circulating, the whole controversy would take on a life of its own.
