Assume also that the nature of this infinite, non-dual Being is pure love. But because nothing else exists for this Being to express that love, it is unpotentiated love that is in a state of pure, infinite potential. So this Being decides that it wants to experience its full potential, and to do that, it splits itself into an infinite number of sub-selves. With that, the universe is born. From undifferentiated formlessness, differentiated form has come forth—and with it duality. Now we have subject and object. We have this and that.