Here are some quick tactical questions you can get into with the founder so you understand how they plan on executing on their vision. You can prepare them for this part of the meeting by saying, “Can I ask you a couple of quick tactical questions?” They will say yes, and you can rip through a bunch of these, with a qualifier in front (or back) of them like “briefly” or “quickly,” so the founder knows that you just want the short version. Tell me about the competition. How do you make money? How much do you charge customers? How much does your average customer spend? Tell me the top three
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