By the time it’s raining hellfire, Cunningham has drilled home the idea that small towns are death traps and we’re lucky to get out while we can. The only way manufacturing will return is through a deal with the devil. Credit 92 Yet even as Satan rises up over the Appalachian Mountains, one character turns to another and shrugs. “Hoss,” he says, “I never claimed to know what was normal in this world.” Then he cracks open a beer and walks away. Small towns may be hell on earth, but they feel uniquely American in a way that big cities never will.