“I broke the job down into the care and feeding of the president; policy formulation; and marketing and selling,” recalls Card. “You have to make sure that the president is never hungry, angry, lonely, or tired, and that they’re well prepared to make decisions that they never thought they’d have to make. You have to manage the policy process and make sure no one is gaming the president. And the last category is marketing and selling. If the president makes a decision and nobody knows about it, did the president make a decision?”
