The business world is a dynamic place. Much like a battlefield, it changes rapidly, and no one has thought more about “master plans” being applied to a dynamic setting than the nineteenth-century Prussian military thinker Carl von Clausewitz, who wrote that battle “is a continuous interaction of opposites” in which “my opponent . . . dictates to me as much as I dictate to him.” He also wrote that “No war plan outlasts the first encounter with the enemy.” But my all-time favorite quote on this subject is by none other than Prussian field marshal Count Helmuth von Moltke, who wrote, “The
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