It is a quest that takes place not just at the individual level but in the structure of our political and economic systems. The imperative for perpetual economic growth, incessantly fortified by the messages of our popular media, has been aptly described as a fetish: the worship of an inanimate object believed to have magical powers. The consequences of this go beyond the sense of emptiness experienced by the privileged minority who are able to afford the newest gadgets. It has created a vast and increasing gap between the wealthy elite and the rest of the world's population, and it is
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