One executive described his first week as the newly appointed president of a large company. People came at him from all directions to ask him their pent-up questions. He was new and wanted to be helpful, so he would offer a casual opinion. To his amazement, weeks later he found that his opinions had become a set of disjointed policies. As he unraveled the mess, he learned to carefully label the difference between a random musing, an opinion, and a policy decision.