the larger lesson of Laver’s law is that there is no such thing as universal and timeless good taste in clothes, names, music, or perhaps anything. There are only present tastes, past tastes, and slightly ahead-of-the-present tastes. Like financial investing, fashion is a matter of both taste and timing. It doesn’t profit, in either profession, to have the correct opinion too late or to be prescient long before the market is ready to agree with you.