At Estée Lauder, CIO Denise Clark has been taking this approach to help accelerate the company’s digital journey. “Hire really good people. I can’t overemphasize that,” she said. “We want to leapfrog some of the technologies of the past. They have to be innovative people so I can help the business create competitive advantage and bring that technology innovation into the company. I rely quite heavily on some of the new talent I’ve brought into the organization to help me do that.”12
